Jon is the CEO of Nuuday, the largest telco in Denmark which operates market-leading consumer brands such as YouSee and Telmore as well as the Danish business telecoms leader, TDC Erhverv. Jon joined Nuuday in June 2021 with the brief to transform the business into a modern, digital communications operator after the separation from the infrastructure business – now known as TDC Net. The business has a turnover of DKK 15 billion and some 3,500 employees. 
 
Jon was previously CEO of Tele2 Netherlands, the B2C and B2B fixed and mobile telecoms operator based in Amsterdam. Jon joined Tele2 in 2017 and, after leading a rapid operational turnaround, the business was sold to T-Mobile Netherlands in one of the few successful ‘4 to 3’ telecoms mergers in Europe. Previously he led the consumer business of Com Hem – the Swedish cable operator – through a significant turnaround from 2014 to 2016 after launching a successful IPO in 2014, one of the largest Nordic flotations in recent decades. Jon previously held senior roles at Virgin Media in the UK leading up to its sale to Liberty Global  and was previously COO of a UK pay-TV company. Jon is married, with two children 18 and 20 and lives in Copenhagen.